After creating the rewards, below is the interface which shows the Three (3) different categorized tabs. And how it will be viewable from your customer's perspective under the Member's WebApp.
Overview: Discover/My Rewards/History Tabs
"Discover" tab - It gives members an overview of all the rewards available in your member program and encourages them to take more actions to obtain them.
"My Rewards" tab - When a member claims a reward, it will be saved.
"History" tab - Once a reward is used, it will appear underneath.
Points to consider when creating rewards
What it is | Purpose |
Amount of Points | The reward quantity for redemption is entirely at your business discretion. |
Reward Limitation | Limit the number of times that members can redeem a reward (E.g. redeemable only once per member.) |
Descriptions incl. Terms & Conditions | Indication for reward will be displayed on the member WebApp and StoreApp before redemption is done. |
Differentiate rewards per Tier | Manage the visibility of different lists of rewards for each membership tier. (E.g. Silver tier members have a different set of rewards lists compared to Gold tier members.) |
Quantity per Reward | Control the quantity which will be available for each reward. (E.g. there are only 80 free gift rewards to be redeemed.) |
Best practices when creating rewards
What it is | Purpose |
Attractive Photo | Represents the reward and builds the excitement which will improve your overall branding. |
Precise Terms & Conditions | Always state clearly in your terms & conditions when and how the reward can be used. |
Staff Awareness on Rewards | Ensure staff are aware of all the rewards and are able to answer potential questions from members. |
Dependent on Business Industry | Depending on your business industry, rewards normally go by 1% to 3% of spending value or max up to 5%. (E.g. when a member spends $100, the reward would be between $1 to $5 in value.) |
Note: Different membership structures may have a different effect on businesses. Applying the correct structure will maximize the results of a membership program.
Rewards Display
View on StoreApp
View on WebApp
