Skip to main content

Gift card transaction analytics

Chiayee avatar
Written by Chiayee
Updated over a week ago

Introduction

Gift card transaction reports in Eber provide comprehensive insights into your gift card program's performance. This feature enables businesses to track and analyze gift card activities across different stores, monitor transactions, and generate detailed reports.

Key Benefits

  • Monitor gift card performance across multiple stores

  • Track different types of gift card activities including sales and top-ups

  • Generate detailed transaction reports for analysis

  • Export data for custom reporting needs

Step by Step Guide

  1. Navigate to the Insights section in your Eber dashboard

  2. Select Gift Cards from the menu options

  3. Choose from five different reporting views:

    • Gift Card Summary - Overview of active cards and total value

    • Activity by Store - Breakdown of gift card activities per location

    • Gift Card Transactions - Detailed transaction history

    • Issue Gift Card Listing - List of created gift cards and their status

    • Gift Card Activity by Transaction - Overview of all gift card actions

  4. Use filters to refine your search:

    • Date range

    • Specific stores

    • Promo codes if you offered promo codes to be applicable on specific gift cards

    • Payment gateways

    • Actions (e.g., top-ups)

    • Channels (web app, admin backend, POS)

  5. Click Search to generate your report

  6. Export to CSV if needed for more detailed analysis

Tips

  • Regularly monitor gift card activities to track program performance

  • Use date filters to analyze seasonal trends

  • Export data to CSV for custom reporting needs

  • Check transaction history regularly for any unusual activities

Did this answer your question?