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Campaign Bot

Automated campaign messaging tool

Felicia Heng avatar
Written by Felicia Heng
Updated this week

Introduction

In this article, you will learn how to set up a campaign bot according to your campaign needs. Campaign Bots offer a more interactive and engaging approach. These bots enable two-way communication by facilitating real-time conversations with recipients. This dynamic interaction not only enhances customer support but also allows for a more tailored experience, as messages can be automated based on user behavior and preferences.


Setting up a Campaign Bot


Go to Messaging> Campaign Bot

A list of event examples is available for you as reference. Otherwise, you may click on "create" to customise your own campaigns. The steps are similar to the setting up of a Campaign messaging function. Similarly, you may opt to send out messages via email or SMS.


Key difference in settings to take note:
Instead of scheduling when to send out the campaign messages, you will now have to set the frequency of the messages to be sent in order to make sure the deliverables are aligned with your campaign timeline.

Under the Frequency dropdown field, you are able to select your desired timings.

Screenshot 2021-08-31 at 10.48.56 AM

take note* for the "Months" selection, it is displayed as numerical value (For example: 1 = January, 5 = May )

Lastly, with regards to this checkbox functionality within Schedule setting:

  • If it is checked - It will skip user and repeat the campaign blast after X days from the last triggered, overwriting the Frequency set above. Example: if you have a retention mailer setup, with Audiences filter set as Last Visit is more than 30 days and set on a Daily frequency, but you will not like to have it triggered to your inactive user that frequently thus you can set the buffer over here to have it skipped the user for X days after the last trigger and at the same time not forgoing the Daily frequency to hit new user that fall into the same category.

  • If it is unchecked - It will skip user indefinitely after last trigger, meaning user will only hit once irregardless of the Frequency set.

    Screenshot 2021-08-31 at 11.32.08 AM

Related articles:
Setting up Campaign Messaging

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