Scenario :
I have multiple outlets and I would like to enable QR code for self-registration. I'd like to target members who join up at a specific store for a different strategy. How can I identify them?
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On this article, we will guide :
Part 1 : UTM Creation
Part 2 : Part 2 : Identifying Sign-up(s)
Part 1 : UTM Creation
(I) Copy your [ User Page ] address. User Page is your Webapp address + "user".
E.g, Webapp 1: https://yara.eber.co/ User Page: https://yara.eber.co/user
Webapp 2: https://chunyangtea.eber.co/ User Page : https://chunyangtea.eber.co/user
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(II) Go to Campaign URL Builder Website. |
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(III) Paste your [ User Page ] in "website URL *".
Enter your [ Outlet Name ] in "campaign source*".
Enter your [ Channel ] in "campaign medium*". |
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(IV) Scroll down to "Share the generated campaign URL" and tap the copy icon. |
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Part 2 : Identifying Sign-up(s)
You can find these members in People > Add Filter > Use the parameter [UTM IS "Outlet Name" ] > Add Rule.
Optional : If you find this parameter useful, you can save it as a "Segment" and access it with a single click in the future.
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After you have completed the above steps, you can now target them by using the same parameter in your marketing filter [ UTM IS ].