Feature Overview
The Referral Program is a comprehensive solution that allows businesses to create and manage referral campaigns, incentivizing existing customers to recommend their products or services to others. The main goals of a referral program are to increase customer acquisition, enhance brand loyalty, and leverage word-of-mouth marketing. At Eber, our program structure is customisable & tailored to the specific business needs, allowing for different reward structures depending on the situation or the goals of the referral program.
Core Components
Referral Program Management
Direct and tiered referral structures
Real-time reward issuance
Multi-channel sharing options
Rule Configuration
Basic and custom referral rules setup
Priority-based rule execution
Minimum spending threshold definition
Key Benefits
Automated Reward Distribution - Instant issuance of rewards when criteria are met
Increased Customer Acquisition – Turn loyal customers into brand advocates.
Flexible Configuration - Customize rules based on different membership levels and spending criteria
Use Cases
Loyalty Expansion: Strengthen brand loyalty by rewarding both referrers and referees, creating deeper customer relationships and sustained growth.
Member Acquisition: Leverage existing customers to bring in new members, especially effective for paid membership programs
Tiered Rewards: Implement different reward structures based on membership levels to encourage higher-value referrals