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Klaviyo Overview

About Klaviyo

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Written by Ronald Lim
Updated over a week ago

Introduction

Klaviyo integration with Eber provides a powerful marketing automation and messaging solution that enables seamless customer data synchronisation and event-triggered communications. This integration empowers businesses to personalise their marketing campaigns and improve engagement through Klaviyo's advanced automation capabilities.

Core Components

  • Profile Sync

    • Contact creation in Klaviyo

    • Member detail updates

    • Contact list synchronisation

  • Message Distribution

    • Welcome message handling

    • Reward claim message delivery

Key Benefits

  • Streamlined Data Synchronisation - Ensures accurate customer information flow between systems

  • Automated Marketing - Reduced manual intervention in customer communication

  • Enhanced Customer Experience - Improved targeting and personalisation capabilities

Integration Capabilities

  • User Management - Comprehensive user creation and update functionality

  • Profile Field Mapping – Transfer of key member data for segmentation and personalisation

  • Event Tracking – Sending of Eber activity events to Klaviyo for automation triggers

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